Our Revolution - Branding & Packaging Design Agency
CutGround_Homepage.jpg

Cut Ground Coffee

Deliverables
Positioning / Branding / Packaging / Secondary Packaging

Cut Ground Coffee is a boutique blend brand that prides itself on using ethically sourced beans of the highest quality

 Every 3 years the cropping of the coffee plant is almost cut to the ground to encourage vigorous growth, however, in contrast to other plantations, they are shade-grown shrubs. This prevents clear-cutting of forests for full-sun plantations and less damage to the environment. 

Every 3 years the cropping of the coffee plant is almost cut to the ground to encourage vigorous growth, however, in contrast to other plantations, they are shade-grown shrubs. This prevents clear-cutting of forests for full-sun plantations and less damage to the environment. 

   
  
 
  
    
  
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    Every 3 years the cropping of the coffee plant is almost cut to the ground to encourage vigorous growth, however, in contrast to other plantations, they are shade-grown shrubs. This prevents clear-cutting of forests for full-sun plantations and less damage to the environment. 

Every 3 years the cropping of the coffee plant is almost cut to the ground to encourage vigorous growth, however, in contrast to other plantations, they are shade-grown shrubs. This prevents clear-cutting of forests for full-sun plantations and less damage to the environment. 

   
  
 
  
    
  
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    The plantations are visibly more colourful with organic shapes, dense patterns of the leaves and rich textures throughout.   Employing these methods,  Cut Ground Coffee    is able to deliver coffee that truly makes a difference. 

The plantations are visibly more colourful with organic shapes, dense patterns of the leaves and rich textures throughout. Employing these methods, Cut Ground Coffee is able to deliver coffee that truly makes a difference. 

   
  
 
  
    
  
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    The creative concept was informed by the coffee plantation process and inspired by the brand name. The packaging design focused on reflecting the brand story and communicating the brand ethos.

The creative concept was informed by the coffee plantation process and inspired by the brand name. The packaging design focused on reflecting the brand story and communicating the brand ethos.